Electro Freeze

Founded by Charles Ericson in the Bronx, New York, Electro Freeze has been a leader in the frozen treat equipment industry since the 1930s. They introduced the first soft-serve machine in 1937 and have maintained a reputation for durable, innovative products ever since. Now a brand under Welbilt (Ali Group), Electro Freeze continues to pioneer technologies like the Fuzionate® and Genesis control platforms for QSRs and ice cream parlors.

90+
Years in Business
100+
# of Products Available
USA
Country of Brand Headquarters
Electro Freeze
Fuzionate® Technology

Thoroughly blends nine different flavors into a base flavor for high-margin frozen treats.

Genesis Control Platform

Advanced touchscreen interfaces that make operations and technical service easier.

Mix Transfer System

drastically reduces daily cleaning times for soft-serve freezers, enhancing efficiency.

Flammable Refrigerant Systems

utilizes eco-friendly refrigerants and energy-saving modes for sustainable operation.

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